GAVIN CUMINE ︎
GAVIN CUMINE ︎
Scottish Creative Director and writer whose creative directed projects both local and global. 16+ years experience. Based in London, available worldwide. Currently @ Above & Beyond. Previously @Lucky Generals. FCB London,
Wieden Kennedy London, The & Partnership, Wonderhood, Anomaly, The Or, Mullenlowe, Publicis, 101 LDN, WCRS and Adam&Eve. Have worked in house @Google Creative Lab, Nike & ITV Creative. Former music journalist for The Times, Independent & NME.
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︎ gavin.cumine@googlemail.com
︎ NICE REFERENCE
︎ gavin.cumine@googlemail.com
︎ NICE REFERENCE
FEATURED PROJECTS
Nike: Like A Lioness
Sky+
Google Pixel
Nike: Have a Beautiful Run
Uswitch
Andrex
Axe
Bloom & Wild
Findmypast
Wagon Wheels
On Running
Subaru: One Day
In The Studio With Dale Daley UK Govt & NHS
Expedia
Art Fund
Now TV
Subaru: The Flashback
Star Wars Streetview
Journalism
World of Tanks
Lull: A Short Film
Aqua Libra
St Mungo’s
Sky Movies: Harrison
Sky Broadband Idents
British Heart Foundation
Fat Larrys Band Vinyl
Byron Burgers
Print & Outdoor
AXE - SMELL READY
Lockdown destroyed attraction and AXE sales. Men across the world were locked at home watching Netflix in their pants, their only daily exercise walking to fridge to crack open another beer. Women became figures of mythology; so when the time came to re-emerge they would need AXE more than ever. Shot remotley during Lockdown 2.0
Role: Creative Director
Creatives: Drew Davies & Angus Crombie
Directors: Pensacola @CANADA
